Why MICE is More Than Tourism
While the meetings industry is often regarded as a tourism market segment delivering tourism-related benefits, there is growing awareness globally that the MICE industry plays a significant role in socio-economic development. The industry focus has shifted from one based on delegate and organizer spending to the value of what business […]
A new Dawn for Meetings In Kenya
Meetings are not new to Kenya. Kenyans were meeting long before the world became so accessible. Our forefathers would gather under the cool shade of a tree and hold meetings long before the advent of dedicated meeting spaces and purpose-built convention and expo centres. Since then, Kenya has made considerable […]
Wishing you a wonderful holiday season.
As we come to the end of 2020, I wish to thank you, on behalf of the Kenya National Convention Bureau (KNCB) Board of Directors and Management for walking with us throughout this year. Fostering strong partnerships with our stakeholder communities (public and private sector ) has and continues to be an […]
Meeting with Kenya Coast MICE Stakeholders
KNCB held its first in-person stakeholder forum in Mombasa on the 23rd November 2020 at the PrideInn Paradise Convention Center. The bureau used the meeting to engage participants through presentations and discussions facilitated by Mr. Rick Taylor, CEO of The Business Tourism Company and KNCB’s consultant. “The Kenya Coast is market-ready for MICE; […]